FEATURED

Resources

We have a wealth of resources on our sister website.

Please visit the Nutritional Institute website for  Blogs, Articles, Recipes, Podcasts and Media

the Nutritional Institute is an educational organisation that was born from the raw passion of two people, Ian Craig and Rachel Jesson, who want to spread the word about real, wholesome food and how that inter-relates with human health and vibrancy. In the words of Ian and Rachel, “We were tired and frustrated, watching people bouncing from one diet to another in the search of the holy grail of diets, only to be left despondent with the power of the food giants and the limitations of singular nutrition theories.”

For example, like the rest of the world before it, the low-carb/high-fat theory has recently swept through South Africa, leaving a trail of injured parties behind it. We have learned a lot from this new challenge to our beliefs, as Prof Noakes would call it, but it is now like a pendulum that has swung too far the other way.

By studying basic human physiology, we understand all the nutritional requirements that the body requires and the answer, if you want to call it that, always comes back to an approach of simplicity and variety. Not to demonise one food group and idolise another, but to go back to approaches of old, from times before heavy commercialisation of food. Understanding that the nutrition coming from a certain food (e.g. a tomato) will vary hugely depending on how it was grown, means that we need to pay particular attention to the sourcing of our food. A love of animals and the environment will also bring us back to old-fashioned methods of animal husbandry, as opposed to relying on meat, poultry, fish and dairy products raised ‘in bulk order’ in appalling conditions with chemical assistance. At this point in our human evolution, we need to stand up and take stock of where we are in time, what we have done to our own health, and to start making empowering decisions for ourselves, that will ultimately increase our own and our family’s wellness.

Additionally, assuming these wholesome nutrition principles are in place, rather than trying to squeeze yourself into another one-size-fits-all approach, we need to figure out what it is that ‘you’ as a singular person need most - not the way your partner eats, or your neighbour, or your friend at the gym; just you. Individual nutrition is influenced heavily by your genes, which is in turn is affected by your heritage, but even then, members of the same family have subtly different nutritional needs, just as emotional needs will vary.

So, to eat according to nature, and with your personal health as the biggest prize, you have a lot of inner learning to do and this is where the Nutritional Institute comes in. So, if you’re looking for a(nother) quick fix, our philosophies and learnings might not be for you, but if you’re ready to step up to the plate and take a big swing at the ball of ‘healthy life’, let’s get started……

Click here to view the Nutritional Institute website

Ian Craig